Nine years later – with e-commerce rights from all North American sports leagues now within GSI – Rubin acquired Fanatics, a Florida-based sports retailer which had an e-commerce presence across college and professional teams, and merged these new assets into GSI in 2011.

With more than 60 physical store locations worldwide, ranging from in venue at stadiums and arenas to flagship locations, Fanatics offers dynamic solutions to partners looking to seamlessly blend the online and offline shopping experience for their passionate fanbases.

Fanatics Overview The aggregated data is based on reviews and questionnaires provided by PissedConsumer.com users. Fanatics has 2.6 star rating based on 5009 customer reviews. Consumers are mostly neutral. 38% of users would likely recommend Fanatics to a friend or colleague.